As the home of technology giants: Alibaba, Baidu and Tencent, China has one of the world’s fastest growing digital economies. COVID-19 has accelerated the shift to a digital marketplace, and China currently boasts the world’s largest digital buyer population, with over 0.75 billion people.
As China’s digital landscape continues to develop Australian organisations that want to succeed in the Chinese eCommerce market must accelerate their expertise of the eCommerce ecosystem, including platforms, logistics, the digital landscape, and customer behaviour and preferences.
This program is for organisations wanting to expand and optimise their eCommerce business in China.
Accelerate your understanding of the eCommerce ecosystem including platforms, logistics, digital landscape and consumer behaviour & preferences.
Enhance your practical capability to develop your eCommerce strategy and position your business for long‐term success.
Access key Chinese specialists who are critical to navigating eCommerce in China.
Improve capabilities, critical knowledge and skills to facilitate outcomes with your eCommerce partners in China.