Introduction to eCommerce for Beauty, Skincare and Makeup in Singapore
Overview
With projected retail revenues exceeding AUD283 million in 2025, the Singaporean Beauty, Skincare and Makeup (BMS) eCommerce market provides a significant growth area for Australian retailers. The sector is expected to attain a market penetration of roughly 11% by 2025, more than doubling in size over the past five years.
To gather momentum, Australian businesses need a long-term strategy and core strengths to capitalise on the enormous potential of Singapore’s BSM eCommerce market.
This programme is designed for companies interested in exploring the BSM eCommerce ecosystem in Singapore and learning what it takes to establish an eCommerce presence there.
Key Takeaways
- Accelerate your understanding of Singapore’s eCommerce platforms, consumer preferences and digital landscape focused on the BSM sector.
- Build export capability to succeed in Singapore’s BSM eCommerce market.
- Gain access to key Singaporean experts essential for navigating BSM eCommerce in Singapore.
- Enhance your competencies, knowledge, and capabilities to support results with your BSM eCommerce partners in Singapore.
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Introduction to eCommerce for Beauty, Skincare and Makeup in Singapore
Foundation
- Exporters
- ASX Listed organisations
- SMEs
- Professional services organisations
- Federal, state or local governments
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This program helps businesses understand the eCommerce ecosystem in Japan and what it takes to establish an eCommerce presence there.
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This program helps businesses understand the eCommerce ecosystem in Vietnam and what it takes to establish an eCommerce presence there.
This program helps build an understanding of Indonesian business styles and how to ensure successful outcomes.
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